Property Portal
A search experience for millions of buyers and renters.
Dean Ridgeley
Chief Product Officer
High Traffic Pages
11 million visitors, every year.
Every property listing is pushed to an extensive property network, generating a very high income of user traffic. When Facebook launched properties on their marketplace, TheHouseShop was an exclusive supplier, fueling the number of inbound visitors.
Search
Empowering users to find their dream home.
Intuitive search tools enable users to narrow their selection down from a vast catalogue of property listings. With a clean and simplistic design, the layout leads eyes downward to direct users through the results.
Protecting Users
Designing a safe marketplace.
To eliminate fraud, advertisers must prove their identity and ownership of the property before their listing goes live. Then the listing is awarded a verified badge, instilling user trust.
The Product
Every property listing gets a dedicated page.
Each property has its set of features and appeals that make it unique. The property listing page primarily aims to showcase the property and get enquires. Secondly, it is a perfect place to recommend related services the user may need.
Property Search
Save Listings
Property Alerts
Share Listings
Photo Gallery
Floor Plans
Enquiry System
An extensive set of features.
Verified Badges
SEO Friendly
Privacy Number
Map
Safety Tips
Search Filters
Report Listing
Conversions
Designing an effective enquiry process.
Connecting vendors with interested parties.
Property Listing
Utilising a sticky call-to-action button for convenient access.
Enquiry Form
Keeping it short and simple to increase conversion rates.
Confirmation
Letting the user know their enquiry was successfully sent.
SEO Strategy
Optimising for a higher SEO score.
Embedding a deep internal linking structure throughout the property portal helps search engines and users better explore the catalogue of listings, leading to more organic traffic and a higher SEO score.
